Psychology in Action for Financial Services Portals 1280 720 Fiona Karlin (Admin)

Psychology in Action for Financial Services Portals

PSYCHOLOGY IN ACTION FOR FINANCIAL SERVICES PORTALS: How does Wi-Ai’s Investor Personality Profiler software drive customer engagement and retention? 4๏ธโƒฃ…

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Managing the Market Craziness 1200 1200 Fiona Karlin (Admin)

Managing the Market Craziness

โ€œLoss Aversionโ€ is a behavioural finance bias that which poses a giant problem amid market craziness for financial services providers,…

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Learning from history- this time isn’t different 1200 1200 Fiona Karlin (Admin)

Learning from history- this time isn’t different

This time it’s different …. As a seasoned financial services professional you know it isn’t. But in the face of…

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Behavioural science and the Consumer Duty: how can Wi-Ai help financial advisers survive and thrive? 2560 1707 Wi-Ai.net

Behavioural science and the Consumer Duty: how can Wi-Ai help financial advisers survive and thrive?

The rules embodying the “Consumer Duty” require firms to put even more focus on supporting and empowering their clients and…

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The Power of Emotional Connection: Clients Remember How You Made Them Feel 1920 1108 Wi-Ai.net

The Power of Emotional Connection: Clients Remember How You Made Them Feel

  Let’s dive into a topic that resonates deeply with all financial services professionals: client relationships. While delivering exceptional products…

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Embracing the Human Factor: Staying Relevant in an Era of Online DIY Investment 652 720 Wi-Ai.net

Embracing the Human Factor: Staying Relevant in an Era of Online DIY Investment

Here’s a question that every astute financial adviser will have asked themselves at various points in their career:ย “Am I doing…

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4 Key Behavioural Biases 1080 945 Wi-Ai.net

4 Key Behavioural Biases

Q: How does Wi-Ai’s Investment Personality Profiling software help your financial services clients understand what makes them tick as regards…

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Business meeting between client and adviser
Client Engagement: Building long-term relationships with your clients 1920 1271 Wi-Ai.net

Client Engagement: Building long-term relationships with your clients

By incorporating ๐—œ๐—ป๐˜ƒ๐—ฒ๐˜€๐˜๐—บ๐—ฒ๐—ป๐˜ ๐—ฃ๐—ฒ๐—ฟ๐˜€๐—ผ๐—ป๐—ฎ๐—น๐—ถ๐˜๐˜† ๐—ฃ๐—ฟ๐—ผ๐—ณ๐—ถ๐—น๐—ถ๐—ป๐—ด ๐—ฆ๐—ผ๐—ณ๐˜๐˜„๐—ฎ๐—ฟ๐—ฒ into the advisory process, advisers can develop a holistic view of their clients that…

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The Influential Mind 1280 1280 Wi-Ai.net

The Influential Mind

As a financial services professional, ย perhaps you have been in a situation where, despite a clear presentation of all the…

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The New Frontier in Financial Advisory Business: Leveraging Quantified Self and Technology for Client Success 506 385 Wi-Ai.net

The New Frontier in Financial Advisory Business: Leveraging Quantified Self and Technology for Client Success

Benjamin Franklin famously tracked thirteen personal virtues in a daily journal to push himself towards moral perfection. โ€œI was surprised,โ€…

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Financial Infidelity? A look at the pitfalls for couples and financial decision-making 1080 903 Wi-Ai.net

Financial Infidelity? A look at the pitfalls for couples and financial decision-making

According to recent research by leading UK financial service provider, Aviva, almost 2 in 5 people in the UK who…

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How to support your clients in making better financial decisions 1488 992 Wi-Ai.net

How to support your clients in making better financial decisions

Are you a director or senior manager of a large financial advisory firm or network, pension/life assurance provider or employee…

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Optimism Bias (and how best to discuss this with your financial services client) 1536 1024 Wi-Ai.net

Optimism Bias (and how best to discuss this with your financial services client)

If I asked you how likely you are to experience crime, illness, divorce, job loss or an accident, youโ€™d probably…

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time bomb with lit fuse
Loss Aversion Bias and Client Retention 2000 1333 Wi-Ai.net

Loss Aversion Bias and Client Retention

โ€œLosses loom larger than gains.โ€ This cheery quote comes from psychologists Kahneman and Tversky who, in 1979, identifiedย Loss Aversion โ€“…

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The Importance of Payback 1080 1080 Wi-Ai.net

The Importance of Payback

Itโ€™s vital to know what benefits you are getting when you choose to invest in new products or software for…

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